12/2/2023 0 Comments Healthier fast food options uk![]() The 18- to 24-year-old cohort, in particular, prioritizes reducing their consumption of red meat, dairy, and gluten. Younger consumers are more likely to have a longer list of ingredients that they seek to avoid. ![]() Consumers in the other countries are following suit, but more moderately (Exhibit 1). More than half of the French consumers surveyed cut more “unhealthy” ingredients from their diet during the pandemic. Sugar (their top concerns), as well as fat, salt, and, for some, red meat.įrench consumers, in particular, walk the talk of healthy eating, as they long have. Food is essential to achieving that goal, and about 50 percent of consumers, across age groups, say healthy eating is a top priority for them.įor this half of consumers, healthy eating means reducing consumption of processed foods and Strong consumer commitment to good healthĪt least 70 percent of the survey respondents across the markets surveyed want to be healthier. Less than one-third of consumers surveyed find the range of products on grocery shelves “great” (see sidebar, “Key survey insights”). And we found that consumers are frustrated because retailers and food producers aren’t keeping up with their quest for conscious eating. We found that consumers’ interest in health outweighs their interest in sustainability. ![]() We found that conscious eating is here to stay, but consumers are confused about what food is healthy and sustainable. To answer these questions, we conducted an online survey of some 8,000 consumers in the United States, the United Kingdom, France, and Germany after pandemic restrictions relaxed.
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